There are a number of clear advantages for a participating Non Profit:
Incremental Source of Donations
We believe this service will bring in a new type of donor – incremental rather than replacement revenue They are younger, more technology savvy but also more sceptical and less likely to start donating to a new non profit. Our research has analysed in detail what it takes to get this generation involved in non profit ventures. Financial Transparency is key. See more about this research here.
Marketing Functionality See it here and here
Included in the service is a suite of applications which enable you to better understand your donor's behaviour. This includes statistical analysis, and database export utilities and e-mail lists subject to donor contact preferences.
Accounting Functionality See it here and here
Also included with the services are a suite of accounting reports and related functionality. This is designed to support your accounting processes, for example tagging P&L accounts to individual transactions and generated reports using these structures.
It's free, easy to set up and promotes best practice
Most importantly, participating with Donation Tracker promotes good financial management within your own organiztion. It's easy to set up and there are no costs above those already charged by your bank. DonationTracker.org is a non profit, and goes by the same principals of financial transparency which we expect of our participating non profits.